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New RNC Chair Michael Steele Wants to Use Hip-Hop to Reach Young Latinos
By Mariela Rosario | 02/20/2009 - 15:30

Newly elected chair of the Republican National Committee Michael S. Steele is determined to reach out to young Latinos and Blacks and boy does he have a plan. His "off-the-hook" public relations strategy apparently banks on applying the parties principles to "urban Hip-Hop settings". Steele told the Washington Times that he will be using the Internet and advertisements to update the parties image and "surprise everyone". 


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