Hollywood's Latino Problem: Vanity Fair, Jerry Seinfeld, And The Myth Of Meritocracy

What a week. Just when I was recuperating from Lorne Michaels SNL’s Latino Problem, now it’s Vanity Fair and Jerry Seinfeld. If you’ve been under a rock, Vanity Fair is getting a lot of kudos for its latest “diverse” cover. As Salon puts it: “This is the best of Hollywood — a diverse array of stars emerging and established, black and white alike.” Let that sink in, pueblo. The same ol’ black and white paradigm. Qué cojones.

You know what they’re trying to tell us, right? That we don’t exist, familia. That we don’t matter. But you know what matters? Your money. So hit them where it hurts. Make your money as invisible as they make us. Disappear. Whatever Latino, White, Black, or Asian you see with a Vanity Fair issue, give them the side eye. Mal de Ojo for you.

Now, I know what some of you are going to ask me: But who would you have chosen to be on the cover, César? Since the burden of proof is on me because some of you are too lazy to relinquish your privilege of ignorance: Melonie Diaz and Oscar Isaac. George Clooney doesn’t count even though he’s working a great tan there. Seriously, why is Melonie Diaz being left out of that picture? I’m not even going to get into the Fruitvale Station Oscar snubs because that’s just going to raise my pressure, but I will talk about Oscar Isaac. Christopher Rosen named him our next great movie star for his role in the Coen brothers’ Inside Llewin Davis. The man was nominated for a Golden Globe for his portrayal of Davis. The man learned how to play classical guitar for that part. What. The. Hell. Vanity. Fair. Photoshop him into the damn “iconic” picture.

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