EXCLUSIVE: Marc Anthony on the Future of Salsa Music & His New Album

This is your first album of new salsa songs in almost a decade. Why the long hiatus?

I know I take a long time with my recording process. That has always been the case. I like living with the ideas of a song for a long time before I even go to the studio, but I truly feel that this was the right time, and I’m very happy with the final product. I called the album 3.0 as a kind of reflection of the language often used among friends on social media to define the “next level.” 

How has reteaming with your frequent collaborator, Sergio George, taken your music to the “next level”?

There is chemistry and an understanding between us that is rather unique, and that has been there since the beginning of my career. There were close to 10 years that we weren’t in the studio together, but that sense of connection didn’t change at all. He is a master at what he does and is like a kindred spirit in my music. When we’re recording, the interaction is fascinating, because I don’t I have to finish a sentence explaining what I’m looking for or what I want to hear. He completes the idea before I even finish. It has been wonderful to work with Sergio again. 

You’ve said, “This album represents where I am in my life right now and the arrangements represent all that I’ve learned throughout the years.” Where are you in life right now?

I am in a great place. Choosing the first single was really hard because I really like all of the songs on this album, but I decided to go with “Vivir Mi Vida” because of the strong message, so positive and such an homage to life. And that’s how I want to see it these days. I have so many blessings in my life and don’t take any of them for granted. 

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Jesus Trivino,

Born and raised in Brooklyn, NY, Jesús Triviño Alarcón began his professional journalism career at Vibe. At 25, he became editor-in-chief of Fuego, the first national English language Latino men’s magazine, and served as senior editor for Scratch, a magazine dedicated to hip-hop producers and DJs. Since then he has guided the editorial direction for MyNuvoTV.com, the online component of the Latino lifestyle cable network, and BET.com's music shows and specials including 106 & Park. Additionally, he has written and reported for the NY Daily News, SLAM, The Source, XXL, Inked, SOHH.com, People.com, Essence.com, and many more. In his 16-year career he’s interviewed countless celebrities including Bruno Mars, Carmelo Anthony, Demi Lovato, Marc Anthony, Rosario Dawson, Willie Colón, Jay-Z, Nas, Jessica Alba, John Leguizamo, 50 Cent, Kanye West, among others. Today, as Latina’s Entertainment Director he’s constantly thinking WWJD—What Would Juanes Do? Follow him on Instagram @JesusTalks and Twitter @JesusTalkz.

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