Our 5 Favorite Celeb Catch Phrases. "Dale!" Read this!

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Celia Cruz (1925-2003)

Catch Phrase: "Azucar!"

There's no doubt about it: The Cuban singer's music will live on forever, but so will her trademark catch phrase: ¡Azúcar!" ("Sugar!" in Spanish). Cruz, who would often greet fans at her concerts with the catch phrase, said at the end of her life: "No les digo más 'Azúcar', pa' que no les dé diabetes!" which means, "I won't say 'Sugar' anymore so that you won't get diabetes!" Maybe her new catch phrase could've been "Sweet & Low!"