10 Latina Business Power Players

Latinas are cutting their checks and working hard for the money! We are taking a look at ten Latinas who are moguls and power players building their empires like nobody's business. Find out who made the cut below!

1. Power Players: Fergie


Fergie isn’t called The Duchess for nothing. The 37-year-old pop star, who was recently featured on Forbes’ ‘Diva Power Portfolio,’ has been building a mega-empire between being part owner of the NFL’s Miami Dolphins, launching a shoe collection with Brown Shoe Company, working on a nail polish line with Wet n Wild and perfume with Avon, and owning equity on a vodka company Voli.

The “Big Girls Don’t Cry” singer also has her hand on real estate, buying affordable apartments in California and owning a vineyard Ferguson Crest, which she purchased for her dad as a gift. Pretty Fergalicious if you ask us.


2. Power Players: Jennifer Lopez

Jennifer Lopez

J.Lo is the queen of her empire. The fly girl turned mogul made Forbes’ ninth spot on their list of the “20 Richest Women In Entertainment,” with an estimated worth of $110 million back in 2007. Since then her business ventures have only expanded.

Now she has a clothing line for Kohl’s, endorsement with Loreal, a booming fragrance collection including her latest addition “Glowing,” her American Idol deal, What to Expect When Expecting movie, and her reality television show along with ex-husband Marc Anthony, ¡Q'Viva! The Chosen. Let’s not forget her countless hit songs like her latest, “Dance Again” and a tour with Enrique Iglesias and Wisin y Yandel.

There’s just nothing Lopez can’t conquer.

3. Power Players: Salma Hayek

Salma Hayek

The 45-year-old star may be married to CEO and billionaire, François-Henri Pinault, but she doesn’t need to borrow a dime from him. The successful Hollywood actress is the CEO of her own film production company, Ventanarosa. In addition she was the spokeswoman for Revlon, Avon, and endorses Campari liquor.

Last year, Hayek launched her own cosmetic line with CVS called Nuance, which offers beauty products with natural and organic ingredients. She recently spoke to Marie Claire about her best business advice, “If you stick around long enough, act out of conviction, and try to be honorable in everything you do, good things will come to you. I have seen karma work in this business," she said.


4. Power Players: Shakira


The “Hips Don’t Lie” singer definitely has an honest approach in doing business. The 35-year-old singer, who recently signed a multimillion-dollar deal estimated at upwards of $60 million with Live Nation, has also expanded her empire with her successful fragrance line including scents, "S by Shakira" and "S by Shakira Eau Florale." 

Don’t count on Shakira being greedy with her funds. In 2007, she offered $40 million to help aid the effects of natural disasters in Peru and Nicaragua through her organization Pies Descalzos. Good karma, for sure.

5. Power Players: Selena Gomez

Selena Gomez

Her boyfriend, Justin Bieber, may have purchased a $11 million mansion for his 18th birthday, but Gomez could quickly cut him a check for that if she wanted to! The “A Year Without Rain” singer has no drought in the financial department with a booming music & movie career, an Emmy Award-winning series Wizards of Waverly Place on syndication, and a self-titled new fragrance for Macy’s.

Her inspiration for it all are always her fans. She tells Latina.com exclusively, “It’s really important that my fans understand me and who I am as a person."

6. Power Players: Sofia Vergara

Sofia Vergara

The Modern Family star has made 2012 her year! Besides signing a $8 million deal with Kmart for her line (featuring chic clothing, accessories, and interior décor items), Vergara is also the face for CoverGirl and Diet Pepsi. Now that’s something to drink up to!

As the infamous commercial says, "Whatever Lola wants, Lola gets."

7. Power Players: Jessica Alba

Jessica Alba

The 31-year-old actress is the latest “mompreneur” to launch a successful line of non-toxic baby products, The Honest Company. The best part of her items is that they offer family packs and baby bundles that range from $35.95 to $79.95.

Alba, who is also the face for Revlon, is also releasing a book about living an eco-friendly lifestyle. Her latest venture won’t all go in her wallet either. The business will support Baby2Baby, a non-profit organization that offers baby supplies to lower income families. That's a win, win to us!

8. Power Players: Nicole Richie

Nicole Richie

Who doesn’t want to take some business lessons from Richie? The 30-year-old cleaned up her act (and look) since her reality television days on The Simple Life. Now she’s built an empire for herself as a fashionista with several fashion lines. The Fashion Star judge is also designing a clothing collection for Macy's, Nicole Richie for Impulse only at Macy’s, which will be released this September.

Richie and her partner, Joel Madden, also launched The Richie Madden Children’s Foundation, which helps deliver water to impoverish villages across the world.

9. Power Players: Mariah Carey

Mariah Carey

Carey has been in the game since the 1990s. Besides being one of the top recording artists of all time (signing a recording contract with Virgin Records for a reported $100 million), Mimi has launched a fragrance empire with sweet scents like Lollipop Splash and Mariah Carey Forever.

The pop legend also has a successful line for HSN, which includes jewelry, accessories, and shoes. Who doesn't love to smell good and rock affordable bling, right?

10. Power Players: Eva Longoria

Eva Longoria

Longoria has no need to be desperate. The Desperate Housewives star tied with Tina Fey as the highest paid actress on television earning a reported $13 million per season, according to Forbes.

The beautiful actress is also the spokeswoman for Loreal and has her own fragrance titled Eva for Macys. Bueno, we already know she's worth it.