Sofia Vergara is the New Brand Ambassador for Head & Shoulders!

Sofia Vergara is lending her face to another favorite brand of hers: Head & Shoulders! The Modern Family star has been using the line for more than 20 years–and apparently, it's a family favorite! 

“I am excited to be joining a new family. Head & Shoulders has been a part of my hair care regime and my family’s since I was young. In fact we joke that 8 out of 9 Vergaras use it; and there are a lot of us," she said.

The beauty will be appearing in the national ad campaigns alongside her familia in early 2014.